Augmentum Media

Our Process

Case Studies

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We’ll Profitably Scale Your DTC

Health & Wellness Brand Through

Our 3-Tier Influencer Program™

We’ll Profitably Scale Your DTC Health & Wellness Brand Through

Our 3-Tier Influencer Program™

We’ll Profitably Scale Your DTC Health & Wellness Brand Through

Our 3-Tier Influencer Program™

Drive mass awareness, authentic content & direct revenue

through strategic creator partnerships.

Drive mass awareness, authentic content & direct revenue through strategic creator partnerships.

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Our Strategy

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Our Tried & Tested Process

The methodology we’ve refined through years of scaling leading Health & Wellness brands...

1. Influencer Seeding

We get your product into the hands of highly relevant influencers. For every 100 influencers we send to, we prompt 100,000+ impressions and 80+ UGC creatives (despite no influencer fees).

2. Affiliate Program

Led by key data from seeding, we build affiliate relationships with the most engaged influencers. This generates regular awareness, content and sales all on a performance-only basis.

3. Paid Partnerships

Finally we work on in-depth collaborations with the best performing influencers from Tier 2. This builds our tiered program, which we then scale at over a 4x ROAS.

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Our Client Results

Scaling DTC Health & Wellness brands including...

Generated Hunter & Gather £30k+ revenue at a 4.96x ROAS

We implemented our 3-Tier Influencer Program for Hunter & Gather, focussing on building real relationships with hand picked creators. We turned them into genuine brand advocates, driving mass awareness, attributable revenue and generating a mass bank of authentic UGC content.

1M+ Impressions at a £5.16 CPM

Generated 604 high performing creatives for social and paid media

Drove £30k of tracked revenue at a 4.96x ROAS through a

continuously scaling program

Drove £30k amount of tracked revenue at a 4.96x ROAS through a continuously scaling program

Drove £30k of tracked revenue at a 4.96x ROAS through a

continuously scaling program

Hunter & Gather

Award Winning Real Food & Supplements

Generating 8-figure personal care brand 1M+ impressions, 700+ creatives & 300+ new customers every month at a 4.56x ROAS

The brand came to us to supercharge their influencer marketing efforts, with a focus on building a low-risk ambassador program. We organised custom products to be seeded to thousands of influencers (all vetted for brand fit, authenticity and engagement), before turning the most engaged influencers into ambassadors to promote the brand on a commission-only basis.

1M+ impressions every month despite no flat fee partnerships

700+ UGC creatives with usage rights every month to repurpose

Scaling attributable sales at a 4.56x ROAS (50% MoM growth)

Personal Care Brand

£10M+ annual revenue

Helped Carnicopia launch their new brand on socials with a no-risk influencer-affiliate program

Carnicopia came to us in Jan 2024 to support their upcoming brand launch in Mar 2024. Founder Alex had spotted a gap in the ancestral-diet supplement market and wanted to capitalise quickly. Boostrapped on a tight budget, we signed 24 influencers on a commission-only basis (i.e. as affiliates).

700k+ impressions with 90 days of new brand launch

£1k+/mo in directly attributable influencer-affiliate revenue

£3k+ organic MRR sales uplift within 90 days

Carnicopia

Expert-led 'Nose to Tail' Nutrition

"Working with the team at Augmentum Media on our influencer campaign was a breath of fresh air. They kept us in the loop every step of the way and were always available to answer any questions we had. We really felt like they had our best interests at heart and were dedicated to helping us succeed. Thanks to their efforts, our brand was able to reach new heights and we saw some fantastic results in our launch campaign. I can't recommend Augmentum Media enough for any brand looking to work with influencers."

Sami Loyal

Founder | TOPAK

"From the first interaction Augmentum have been a fantastic partner to work with on our

content needs. They're extremely knowledgeable, detailed and proactive, and very quickly give you full confidence as the client that they're going to deliver against your objectives. Their level of communication is top class and the creators and influencers they work with clearly value this highly too, which will generally lead to great output!"

"From the first interaction Augmentum have been a fantastic partner to work with on our

Thom Nowell

Head Of Brand Marketing | Hunter & Gather

SOAK’d OATS’ mission is to make breakfast and snacking BETTER! For the launch of our new Gut Friendly Oat Bars, we wanted to spread the word in a cost efficient way through our social media channels using influencers.

The Augmentum team helped us deliver our abjective, by finding influencers that genuinely loved our brand and align with our values and mission. Their perfect execution of an influencer seeding campaign brought our brand to life, with mass awareness to target consumers and 100’s of genuine UGC creatives for our paid and organic socials. I would highly recommend working with these guys!

Damien Gray

Founder & CEO | SOAK'd OATS

Aran Shaunak

Head of Science Comms &

Customer Ops | Smarter Naturally

"Sambhav’s insights, patience & honesty

is so refreshing! For any brand looking at

influencer marketing, get in touch with him!

We will certainly be doing so again in future."

"Sambhav’s insights, patience & honesty

is so refreshing! For any brand looking at

influencer marketing, get in touch with him!

We will certainly be doing so again in future."

"Sambhav’s insights, patience & honesty

is so refreshing! For any brand looking at

influencer marketing, get in touch with him!

We will certainly be doing so again in future."

Ollie Harkus

Founder | Some Grub

Anton Puzorjov

Quas Drinks

"I appreciated their flexibility. They rode multiple delays with us, something that would have been more difficult to do if they had a retainer model. The communication was really good, the planning of timelines was really good. They really take the headache out of influencer marketing, and can be trusted as a safe pair of hands to do it properly."

Kev Purohit

Co-Founder | Omvits

Henry Fyson

Chief Operating Officer | humanpeople

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Our

Brands:

Ready To Grow Your H&W Brand?

25-minute call to receive a full audit of your current or planned influencer program,

and leave with a full, custom proposal for you to implement with us or in-house.

25-minute call to receive a full audit of your current or planned influencer program, and leave with a full, custom proposal for you to implement with us or in-house.

Sambhav Chadha

Book a Call

Aditya Mahapatra

Book a Call

p.s. not ready to chat? Email hello@augmentumis.com with your Name, Company & Questions.

25-minute call to receive a full audit of your current or planned influencer program, and leave with a full, custom proposal for you to implement with us or in-house.

Frequently Asked Questions

Get quick answers to questions we get asked all the time…

How can you ensure authenticity across campaigns?

How do you find the right influencers to advocate our brand values?

How do you build true influencer relationships?

What is your top tip for optimising for profits through influencer marketing?

Why do I need to book a call?

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