We’ll Profitably Scale Your DTC

Health & Wellness Brand Through

Our 3-Tier Influencer Program™

We’ll Profitably Scale Your DTC Health & Wellness Brand Through

Our 3-Tier Influencer Program™

We’ll Profitably Scale Your DTC Health & Wellness Brand Through

Our 3-Tier Influencer Program™

Drive mass awareness, authentic content & direct revenue

through strategic creator partnerships.

Trusted by lululemon, Fussy, NOOMA & more…

Drive mass awareness, authentic content & direct revenue through strategic creator partnerships.

Trusted by lululemon, Fussy, Xtendlife & more…

Drive mass awareness, authentic content & direct revenue through strategic creator partnerships.

Trusted by lululemon, Fussy & more…

Our

Brands:

Our Tried & Tested Process

Our Tried & Tested Process

The methodology we’ve refined through years of scaling leading Health & Wellness brands...

The methodology we’ve refined through years of scaling leading Health & Wellness brands...

The methodology we’ve refined through years of scaling leading Health & Wellness brands...

1. Influencer Seeding

1. Influencer Seeding

We get your product into the hands of highly relevant influencers. Not only does this prompt posts from influencers that truly love your product, but it sets the base to work with them in a deeper capacity.


We get your product into the hands of highly relevant influencers. Not only does this prompt posts from influencers that truly love your product, but it sets the base to work with them in a deeper capacity.


We get your product into the hands of highly relevant influencers. Not only does this prompt posts from influencers that truly love your product, but it sets the base to work with them in a deeper capacity.


2. Affiliate Program

2. Affiliate Program

Led by key data from seeding, we build affiliate relationships with the most engaged influencers. This generates regular awareness, content and sales all on a performance-only basis.


Led by key data from seeding, we build affiliate relationships with the most engaged influencers. This generates regular awareness, content and sales all on a performance-only basis.


Led by key data from seeding, we build affiliate relationships with the most engaged influencers. This generates regular awareness, content and sales all on a performance-only basis.


3. Paid Amplification

3. Paid Amplification

Finally we work on in-depth collaborations with the best performing influencers from Tier 2, which we then scale profitably using paid partnership, whitelisting and paid amplification strategies.

Finally we work on in-depth collaborations with the best performing influencers from Tier 2, which we then scale profitably using paid partnership, whitelisting and paid amplification strategies.

Finally we work on in-depth collaborations with the best performing influencers from Tier 2, which we then scale profitably using paid partnership, whitelisting and paid amplification strategies.

Our Client Results

Our Client Results

Scaling DTC Health & Wellness brands including...

Scaling DTC Health & Wellness brands including...

Drove $237k in Earned Media within 60 days for lululemon with zero influencer spend

lululemon came to us to scale their influencer seeding program, build relationships with new influencers on their behalf and drive mass top of funnel traction at low cost. Within 60 days of our first piece of content going live, we prompted $237k in organic Earned Media through influencer seeding & relationship building strategies alone.

12-14x ROI all costs included (inclusive of agency fee)

12-14x ROI all costs included (inclusive of agency fee)

12-14x ROI all costs included (inclusive of agency fee)

200+ influencer creatives ready to amplify on Meta

200+ influencer creatives ready to amplify on Meta

200+ influencer creatives ready to amplify on Meta

All within 60 days of first activation

All within 60 days of first activation

All within 60 days of first activation

lululemon

Premium Yoga & Exercise Apparel

Generated 6M+ impressions, 5000+ creatives & 4000 new customers at a 4.56x ROAS for a 8-figure personal care brand

The brand came to us to supercharge their influencer marketing efforts, with a focus on building a low-risk ambassador program. We organised custom products to be seeded to influencers (all vetted for brand fit, authenticity and engagement), before turning the most engaged influencers into 1000+ ambassadors to promote the brand on a commission-only basis.

The brand came to us to supercharge their influencer marketing efforts, with a focus on building a low-risk ambassador program. We organised custom products to be seeded to influencers (all vetted for brand fit, authenticity and engagement), before turning the most engaged influencers into 1000+ ambassadors to promote the brand on a commission-only basis.

The brand came to us to supercharge their influencer marketing efforts, with a focus on building a low-risk ambassador program. We organised custom products to be seeded to influencers (all vetted for brand fit, authenticity and engagement), before turning the most engaged influencers into 1000+ ambassadors to promote the brand on a commission-only basis.

1M+ impressions every month despite no flat fee partnerships

1M+ impressions every month despite no flat fee partnerships

1M+ impressions every month despite no flat fee partnerships

700+ UGC creatives with usage rights every month to repurpose

700+ UGC creatives with usage rights every month to repurpose

700+ UGC creatives with usage rights every month to repurpose

Scaling attributable sales at a 4.56x ROAS (50% MoM growth)

Scaling attributable sales at a 4.56x ROAS (50% MoM growth)

Scaling attributable sales at a 4.56x ROAS (50% MoM growth)

Personal Care Brand

£10M+ annual revenue

Scaled Hunter & Gather's program at a 4.96x attributable ROAS

Scaled Hunter & Gather's program at a 4.96x attributable ROAS

Scaled Hunter & Gather's program at a 4.96x attributable ROAS

We implemented our 3-Tier Influencer Program for Hunter & Gather, focussing on building real relationships with hand picked creators. We turned them into genuine brand advocates, driving mass awareness, attributable revenue and generating a mass bank of authentic UGC content.

1M+ Impressions at a £5.16 CPM

1M+ Impressions at a £5.16 CPM

1M+ Impressions at a £5.16 CPM

Generated 604 high performing creatives for social and paid media

Generated 604 high performing creatives for social and paid media

Generated 604 high performing creatives for social and paid media

Scaled attributable revenue at a 4.96x ROAS,

utilising first-party data from our influencer-affiliates.

Drove £30k of tracked revenue at a 4.96x ROAS through a continuously scaling program

Hunter & Gather

Award-Winning Real Food & Supplements

Generating 44% of all brand traffic to humanpeople's key landing page without flat-fee partnerships

humanpeople came to us to drive traffic to their personalised supplement stack quiz, a key page for their business. Their small, lean team didn’t have the bandwidth or expertise to scale influencer efforts, so we stepped in. We worked with over 200 influencers and converted 20% into long-term affiliates, who now drive continuous awareness, creatives, and sales on a commission-only basis.

44% of traffic now comes from the influencer channel

44% of traffic now comes from the influencer channel

44% of traffic now comes from the influencer channel

430+ unique creatives ready to amplify on Meta

430+ unique creatives ready to amplify on Meta

430+ unique creatives ready to amplify on Meta

1M+ organic impressions

1M+ organic impressions

1M+ organic impressions

humanpeople

Personalised Supplements & Longevity

"I used to struggle a lot with finding the right influencers. That all changed after partnering with Augmentum Media. They have already reached incredible results, they have top-notch systems and their communication is perfect.


Normally I'm not too fond of working with agencies, but these guys changed it for me. I highly recommend any brand looking for the right agency to contact them."

Jelte-Pier Slump

Jelte-Pier Slump

Founder | Zapply

Founder | Zapply

"Working with Augmentum has been a great experience. Sambhav and his team have a deep knowledge of influencer seeding and helped us effectively elevate our brand awareness, building on from what we had already achieved in house. Their expertise and communication throughout our time working together has been second to none. We would recommend Augmentum to any brand looking to grow its presence through influencer gifting."

Tamsin Exley

Tamsin Exley

PR & Influencer Exec | Freja

PR & Influencer Exec | Freja

"We engaged Augmentum 6-8 months ago now to start building our influencer and affiliate program. We as a team have been nothing but impressed with everything they've done for us, and I mean that not just in terms of results and ultimately sales, but also with how they communicate with us on a daily, weekly and monthly basis.


I highly recommend working with the team. We just extended our contract, and that is I guess the ultimate endorsement."

Henry Fyson

Henry Fyson

Chief Operating Officer | humanpeople

Chief Operating Officer | humanpeople

Augmentum are crushing it. We've been extremely pleased with the partnership and are pumped about where we think this is headed. It's obviously still early to see the true results but the processes, output, and relationship have been fantastic.

Jarred Smith

Jarred Smith

Co-Founder | NOOMA

Co-Founder | NOOMA

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Frequently Asked Questions

Frequently Asked Questions

Get quick answers to questions we get asked all the time…

Get quick answers to questions we get asked all the time…

How can you ensure authenticity across campaigns?

How can you ensure authenticity across campaigns?

How can you ensure authenticity across campaigns?

How do you find the right influencers to advocate our brand values?

How do you find the right influencers to advocate our brand values?

How do you find the right influencers to advocate our brand values?

How do you build true influencer relationships?

How do you build true influencer relationships?

How do you build true influencer relationships?

What is your top tip for optimising for profits through influencer marketing?

What is your top tip for optimising for profits through influencer marketing?

What is your top tip for optimising for profits through influencer marketing?

Why do I need to book a call?

Why do I need to book a call?

Why do I need to book a call?

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